Marketing

Rev Up Your Marketing Engine for a Successful 2024

As the year draws to a close, it’s more than just a time for festive celebrations – it’s the perfect moment to pause, reflect, and gear up for the marketing challenges and opportunities that lie ahead. Here, at Race, we believe that this season is a crucial pivot point for businesses of all sizes, from …

Decoding the Marketing Maze

Do you need help decoding the marketing maze? If you find yourself pondering the distinctions between guerrilla marketing and content curation or scratching your head over the differences between PR and advertising, worry not! We’ve got your back. Let’s dive into the vibrant realm of marketing, where each type possesses its own unique approach and …

How marketing strategies can adapt to the ‘new normal’

As we return to the new norm (whatever that may be), we take a look at how businesses should adjust their marketing strategy. The world has changed, and we won’t argue whether it’s for better or not but what we know for sure is; consumers, the general public, your customers, audience, clients (whichever term you …